I design digital products and the brands around them.

I’m Rowan Hale, an independent designer and creative director based in London. Over the last ten years I have worked in studios in London, Berlin and Amsterdam, designing products used every day by people who never think about the interface, which is the point.

Today I work directly with founders and product teams, usually from the first strategy workshop to the launch. Small teams, short feedback loops and clear documentation are how I keep quality high without slowing anyone down.

Capabilities

  • Product design
  • Digital products and interface systems
  • Brand identity
  • Art direction for digital campaigns

Process

  • 01 / Strategy
  • 02 / Design
  • 03 / Refine
  • 04 / Launch